理想华莱全新标识重磅发布

理想华莱全新标识发布宣传片

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你好，世界，我是理想华莱。

Greetings, world, I am LixiangHualai.

理想是人类奋斗的终极目标，“华莱”象征着中华茶文化的繁荣兴盛。

Lixiang（Ideality） represents the ultimate goal of human endeavor, and “Hualai” symbolizes the prosperity and development of the Chinese tea culture.

我为“让中华茶文化走向世界”而来，更为“助力人类实现美好生活”而来。

Our mission is to “promote Chinese tea culture worldwide” and to “contribute to better living for humanity.”

现在，我的全新形象即将呈现。

Now, our new logo is about to be revealed.

“太阳” 、 “凤凰” 、 “茶叶” 、 “太极” 、 “彩云” 、 “握手”

“Glowing Sun,” “Soaring Phoenixes,” “Gliding Tea Leave,” “Harmonious Taichi,” “Floating Clouds,” and “Greeting Handshake.”

多种元素融合而成的一个“丹凤朝阳”图案，寓意了幸福、吉祥安康、前途光明。

These various elements are combined to form the auspicious pattern depicting a majestic phoenix rising towards the radiant sun, “Dan Feng Chao Yang.” Symbolizing happiness, good fortune, well-being, and a bright future.

“丹凤朝阳”出自《诗经●大雅》: “凤凰鸣矣，于彼高冈。梧桐生矣，于彼朝阳。”比喻贤才逢明时。

” “Dan Feng Chao Yang” originates from the classic Chinese poem “Shijing Daya,” “The phoenix announces its presence atop the lofty hill, as the parasol tree thrives beneath the ascending sun.” meaning that talented individuals meet the right opportunities.

凤凰是代表祥瑞的百鸟之王，也代表我们决心成为中国茶行业的领跑者。

The phoenix is the king of auspicious birds, representing our determination to lead the Chinese tea industry.

金色的凤和红色的凰相伴而飞，是吉祥和谐的象征，彰显了我们“共同成功，成就美好”的理念。

The golden and red phoenixes of Feng and Huang fly together, symbolizing harmony and auspiciousness, embodying our philosophy of “Success Through Cooperation.”

凤与凰又幻化成两片茶叶，代表我们“发展黑茶产业，维护人类健康”的两大使命。

The majestic Phoenixes of Feng and Huang are also transformed into two gliding tea leaves, signifying our dual missions of “developing the tea industry and promoting human health.”

融入太极图案，体现我们追求平衡、和谐、永续的发展与经营理念。

The integration of the Taichi pattern reflects our pursuit of balance, harmony, and sustainable development in our business philosophy.

太极图案演变为彩云环绕，为我们带来美好的祈愿。

The Taichi pattern evolves into surrounding colorful clouds, conveying our best wishes.

两只紧紧相握的手，体现出我们重视人才，互相欣赏，互相塑造，一起成功。

The depiction of a firm handshake signifies our emphasis on talents, mutual respect, mutual achievement, and win-win cooperation.

全新标识发布宣传片 英文版

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我们期待与您携手“打造中国茶产业的世界品牌”，以“三茶”统筹为指引，创新驱动中国茶产业高质量发展，奋力谱写茶产业助力乡村振兴新篇章。

We look forward to collaborating with you to “build a world-renowned Chinese tea industry brand,” guided by the “Three Teas” plan, driven by innovation, and promoting high-quality development in the Chinese tea industry. Together, we shall endeavor to write a new chapter of rural revitalization supported by the tea industry.

理想华莱科技集团有限公司

LixiangHualai Technology

Group Co., Ltd.

全新标识正式发布

New Visuals Officially Launched